Airtable's brand color system is vibrant and modern, centered on a distinctive blue primary with a supporting palette of bright accent colors and neutral grays for UI clarity. The colors are designed for clarity, accessibility, and a playful yet professional feel across its SaaS platform.
airtable.comClick any swatch to copy its hex. Hover for RGB and HSL.
Pick a format, copy or download. Everything below is generated from the exact hex values above.
:root {
--info: #5B9EFF;
--error: #FF4B4B;
--accent: #FFB400;
--border: #E3E6EA;
--primary: #18BFFF;
--success: #2DCA8C;
--surface: #F7F8FA;
--warning: #FFD600;
--secondary: #F82B60;
--text-muted: #A1A7B3;
--background: #FFFFFF;
--text-primary: #22272B;
--text-secondary: #6B778C;
}Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
15.1:1
Pass
Text on surface
Needs 4.5:1 for body text
14.2:1
Pass
Secondary text on background
Needs 4.5:1 for body text
4.5:1
Pass
Secondary text on surface
Needs 4.5:1 for body text
4.3:1
Fail
Muted text on background
Needs 3:1 for large text
2.4:1
Fail
Muted text on surface
Needs 3:1 for large text
2.3:1
Fail
The quiet part of the Airtable palette: page background, card surfaces, dividers and the three text tones that sit on them. Click a value to copy it.
Airtable's palette is built on a foundation of bright, approachable colors balanced by neutral grays for usability. The system emphasizes clarity, accessibility, and a sense of creative possibility.
Primary blue is complemented by pink and yellow for visual interest.
Neutral grays provide structure and readability.
Accent colors are used sparingly to highlight actions and statuses.
The bright blue primary evokes trust, clarity, and modernity, while the accent colors add energy and approachability. The neutral grays ground the experience, ensuring focus remains on content.
Airtable's color palette has remained largely consistent since its early years, with minor adjustments to improve accessibility and contrast. The brand has maintained its signature blue and vibrant accents throughout its growth.
Used for main navigation highlights, primary buttons, and key interactive elements.
Appears in secondary buttons, highlights, and select icons.
Used for callouts, badges, and to draw attention to important UI elements.
White and light gray backgrounds are used for app screens and content areas.
Charcoal and slate grays are used for headings, body text, and muted UI labels.
Green, yellow, and red are used for success, warning, and error states respectively across notifications and statuses.
Hex codes, RGB values, neutrals and how to use the palette.
The Airtable primary color hex code is #18BFFF. This blue is used prominently throughout the brand's digital interfaces.
Airtable Blue (#18BFFF) in RGB is (24, 191, 255). For print, the closest CMYK equivalent is (81, 0, 0, 0).
Airtable uses several neutral grays, including Airtable Light Gray (#F7F8FA), Border Gray (#E3E6EA), and Muted Gray (#A1A7B3). These provide structure and readability throughout the interface.
Primary and accent colors should be used for key actions and highlights, while neutrals are reserved for backgrounds and text. Always ensure sufficient contrast for accessibility, especially with text and interactive elements.
The secondary color is Airtable Pink, #F82B60, and the accent is Airtable Yellow, #FFB400. Together with the primary they make up the three brand colors at the top of this page.
3 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies Airtable's colors consistently when it generates UI.
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.
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