Aston Martin color palette
AutomotiveAston Martin's color identity is defined by its iconic Racing Green, complemented by refined metallics and understated neutrals that evoke luxury and performance. The palette is elegant, sophisticated, and rooted in British automotive heritage.
astonmartin.comAston Martin colors
Click any swatch to copy its hex. Hover for RGB and HSL.
Brand colors
The colors people recognise.- Aston Martin Racing GreenPrimary0, 102, 94
- Aston Martin SilverSecondary182, 183, 168
- Aston Martin GoldAccent255, 215, 0
Surfaces
Page, cards and dividers.- Aston Martin Off WhiteBackground245, 245, 243
- Aston Martin Light GreySurface227, 228, 223
- Aston Martin Pale GreyBorder194, 195, 188
Text
Three tiers of copy.- Aston Martin CharcoalText34, 40, 38
- Aston Martin SlateSecondary text90, 95, 92
- Aston Martin MistMuted text139, 143, 140
Semantic
Feedback and state colors.- Aston Martin Success GreenSuccess76, 140, 116
- Aston Martin Warning GoldWarning215, 183, 64
- Aston Martin Error RedError176, 58, 46
- Aston Martin Info BlueInfo58, 109, 124
Use Aston Martin's colors in your project
Pick a format, copy or download. Everything below is generated from the exact hex values above.
aston-martin-palette-colors.css · Paste into your global stylesheet.
:root {
--info: #3A6D7C;
--error: #B03A2E;
--accent: #FFD700;
--border: #C2C3BC;
--primary: #00665E;
--success: #4C8C74;
--surface: #E3E4DF;
--warning: #D7B740;
--secondary: #B6B7A8;
--text-muted: #8B8F8C;
--background: #F5F5F3;
--text-primary: #222826;
--text-secondary: #5A5F5C;
}Contrast and accessibility
Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
13.7:1
Pass
Text on surface
Needs 4.5:1 for body text
11.7:1
Pass
Secondary text on background
Needs 4.5:1 for body text
6.0:1
Pass
Secondary text on surface
Needs 4.5:1 for body text
5.1:1
Pass
Muted text on background
Needs 3:1 for large text
3.0:1
Pass
Muted text on surface
Needs 3:1 for large text
2.6:1
Fail
Aston Martin gray and neutral colors
The quiet part of the Aston Martin palette: page background, card surfaces, dividers and the three text tones that sit on them. Click a value to copy it.
- Aston Martin Off WhiteBackground
- HEX
- RGB
- HSL
- Aston Martin Light GreySurface
- HEX
- RGB
- HSL
- Aston Martin Pale GreyBorder
- HEX
- RGB
- HSL
- Aston Martin CharcoalText
- HEX
- RGB
- HSL
- Aston Martin SlateSecondary text
- HEX
- RGB
- HSL
- Aston Martin MistMuted text
- HEX
- RGB
- HSL
About Aston Martin's colors
Aston Martin's palette is anchored by a deep green, accented with metallics and subtle neutrals to convey luxury and heritage. The colors are balanced to evoke both tradition and modernity.
Primary green contrasts with metallic silver and gold accents.
Neutral greys and off-whites provide a refined backdrop.
Accent gold highlights key elements and branding.
Psychology
The Racing Green signifies British tradition, performance, and exclusivity. Metallics and muted tones reinforce a sense of sophistication and understated luxury.
Evolution
Aston Martin's palette has remained stable, with Racing Green as a constant centerpiece. Over time, accent metallics and refined neutrals have been introduced for modern digital and print applications.
Where Aston Martin uses each color
- Primary
Aston Martin Racing Green is used for navigation bars, key branding elements, and vehicle liveries.
- Secondary
Aston Martin Silver appears on buttons, highlights, and secondary navigation.
- Accent
Aston Martin Gold is used for logo details, call-to-action buttons, and special edition markings.
- Backgrounds
Aston Martin Off White is the main background color for web pages and printed materials.
- Text
Aston Martin Charcoal is used for primary text, with Slate and Mist for secondary and muted text.
- Semantic
Success, warning, error, and info colors are used for status indicators and notifications in digital interfaces.
Aston Martin color questions
Hex codes, RGB values, neutrals and how to use the palette.
The official Aston Martin primary color hex code is #00665E. This is known as Aston Martin Racing Green.
The RGB value for #00665E is (0, 102, 94). In CMYK, it is approximately (100, 0, 8, 60).
Aston Martin uses a range of refined greys such as #E3E4DF (Light Grey), #C2C3BC (Pale Grey), and #222826 (Charcoal) for backgrounds, surfaces, and text. These neutrals support the primary and accent colors throughout the brand's UI.
Use Racing Green (#00665E) for primary branding and navigation, with Silver (#B6B7A8) and Gold (#FFD700) as accents. Neutrals and semantic colors should be applied for backgrounds, surfaces, text, and status indicators to maintain brand consistency.
The secondary color is Aston Martin Silver, #B6B7A8, and the accent is Aston Martin Gold, #FFD700. Together with the primary they make up the three brand colors at the top of this page.
5 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies Aston Martin's colors consistently when it generates UI.
Make something in the spirit of Aston Martin
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.