Greggs uses a distinctive deep blue and yellow color palette, reflecting its approachable and energetic brand identity. The colors are consistent across its stores, packaging, and digital presence.
greggs.co.ukClick any swatch to copy its hex. Hover for RGB and HSL.
Pick a format, copy or download. Everything below is generated from the exact hex values above.
:root {
--info: #009FDB;
--error: #D7263D;
--accent: #F7A800;
--border: #D1D5DB;
--primary: #00539F;
--success: #6CB33F;
--surface: #F5F5F5;
--warning: #FFB800;
--secondary: #FFD100;
--text-muted: #6B7280;
--background: #FFFFFF;
--text-primary: #222222;
--text-secondary: #4B5563;
}Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
15.9:1
Pass
Text on surface
Needs 4.5:1 for body text
14.6:1
Pass
Secondary text on background
Needs 4.5:1 for body text
7.6:1
Pass
Secondary text on surface
Needs 4.5:1 for body text
6.9:1
Pass
Muted text on background
Needs 3:1 for large text
4.8:1
Pass
Muted text on surface
Needs 3:1 for large text
4.4:1
Pass
The quiet part of the Greggs palette: page background, card surfaces, dividers and the three text tones that sit on them. Click a value to copy it.
Greggs' color palette is built around a bold blue and vibrant yellow, creating a friendly and energetic look. The palette uses neutral greys and white for clarity and accessibility.
Primary blue and yellow are complementary and create strong visual contrast.
Accent gold is used sparingly for highlights.
Neutral greys balance the vivid brand colors in UI elements.
Blue conveys trust, reliability, and approachability, which are key to Greggs' brand. Yellow adds warmth, optimism, and a sense of energy.
Greggs' palette has remained stable, with blue and yellow as core brand elements for decades. Minor adjustments to accent and neutral tones have been made for digital clarity.
Greggs Blue is used for navigation bars, headers, and store signage.
Greggs Yellow appears in call-to-action buttons, highlights, and packaging.
Greggs Gold is used for subtle highlights and promotional graphics.
White and light grey backgrounds are used for app screens and website sections.
Charcoal and slate greys are used for primary and secondary text throughout digital and print materials.
Green, amber, and red are used for status indicators, alerts, and notifications in digital interfaces.
Hex codes, RGB values, neutrals and how to use the palette.
The official Greggs primary brand color is Greggs Blue, hex code #00539F.
Greggs Blue (#00539F) has an RGB value of (0, 83, 159) and a CMYK value of (100, 48, 0, 38).
Greggs uses Charcoal (#222222), Slate (#4B5563), and Muted Grey (#6B7280) for text and UI elements, providing contrast and readability.
Primary and secondary colors should dominate key brand touchpoints, while neutrals and semantic colors support UI clarity and accessibility. Always use the exact hex codes to maintain consistency.
The secondary color is Greggs Yellow, #FFD100, and the accent is Greggs Gold, #F7A800. Together with the primary they make up the three brand colors at the top of this page.
6 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies Greggs's colors consistently when it generates UI.
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.
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