Reddit color palette
SocialReddit's orangered color and the iconic Snoo mascot create a distinctive community-driven identity that balances internet culture irreverence with platform trustworthiness.
reddit.comReddit colors
Click any swatch to copy its hex. Hover for RGB and HSL.
Brand colors
The colors people recognise.- Reddit OrangeredPrimary255, 69, 0
- Reddit BlueSecondary0, 121, 211
- Reddit AccentAccent255, 69, 0
Surfaces
Page, cards and dividers.- Reddit WhiteBackground255, 255, 255
- Reddit SurfaceSurface246, 247, 248
- Reddit BorderBorder237, 239, 241
Text
Three tiers of copy.- Reddit TextText28, 28, 28
- Reddit SecondarySecondary text124, 124, 124
- Reddit MutedMuted text165, 165, 165
Semantic
Feedback and state colors.- Reddit GreenSuccess70, 209, 96
- Reddit WarningWarning255, 176, 0
- Reddit ErrorError255, 69, 0
- Reddit InfoInfo0, 121, 211
Use Reddit's colors in your project
Pick a format, copy or download. Everything below is generated from the exact hex values above.
reddit-palette-colors.css · Paste into your global stylesheet.
:root {
--info: #0079D3;
--error: #FF4500;
--accent: #FF4500;
--border: #EDEFF1;
--primary: #FF4500;
--success: #46D160;
--surface: #F6F7F8;
--warning: #FFB000;
--secondary: #0079D3;
--text-muted: #A5A5A5;
--background: #FFFFFF;
--text-primary: #1C1C1C;
--text-secondary: #7C7C7C;
}Contrast and accessibility
Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
17.0:1
Pass
Text on surface
Needs 4.5:1 for body text
15.9:1
Pass
Secondary text on background
Needs 4.5:1 for body text
4.2:1
Fail
Secondary text on surface
Needs 4.5:1 for body text
3.9:1
Fail
Muted text on background
Needs 3:1 for large text
2.5:1
Fail
Muted text on surface
Needs 3:1 for large text
2.3:1
Fail
Reddit gray and neutral colors
The quiet part of the Reddit palette: page background, card surfaces, dividers and the three text tones that sit on them. Click a value to copy it.
- Reddit WhiteBackground
- HEX
- RGB
- HSL
- Reddit SurfaceSurface
- HEX
- RGB
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- Reddit BorderBorder
- HEX
- RGB
- HSL
- Reddit TextText
- HEX
- RGB
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- Reddit SecondarySecondary text
- HEX
- RGB
- HSL
- Reddit MutedMuted text
- HEX
- RGB
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About Reddit's colors
Reddit's 'Orangered' — the platform's signature color — is a vibrant red-orange that's become inseparable from internet culture. Paired with a community-driven blue, it creates a two-color system that balances energy with trust.
Orangered (#FF4500) and blue (#0079D3) form a warm-cool complementary pair
The vivid orangered provides upvote energy, while blue handles links and trust elements
Neutral grays create a content-first reading environment for text-heavy discussions
Psychology
Orangered is energetic, urgent, and attention-grabbing — perfect for a platform built on engagement and viral content. Blue adds the trust needed for a community platform handling sensitive discussions.
Evolution
Reddit's orangered has been the brand color since the site's earliest days. The 2023 redesign modernized the visual system while keeping orangered as the unmistakable anchor. The name 'orangered' itself became an inside joke in the community.
Where Reddit uses each color
- Primary
Orangered (#FF4500) powers the upvote button, logo, and primary brand presence — it's the most clicked color on Reddit.
- Secondary
Reddit Blue (#0079D3) handles links, subscribe buttons, and trust-related UI elements.
- Accent
Orangered doubles as the accent color for CTAs and promotional elements.
- Backgrounds
Clean, light backgrounds (#FFFFFF, #F6F7F8) create a paper-like reading experience for text-heavy content.
- Text
Near-black text (#1C1C1C) with standard gray hierarchy supports the dense, discussion-focused content.
- Semantic
Green for success, orangered for errors/warnings (dual-purpose), and blue for informational states.
Reddit color questions
Hex codes, RGB values, neutrals and how to use the palette.
Reddit's upvote color is Orangered (#FF4500), a vibrant red-orange that's become the platform's signature color. The downvote is Periwinkle (#7193FF). These colors became famous during the 2013 April Fools 'Orangered vs. Periwinkle' event.
Orangered is the CSS color name for #FF4500. The Reddit community adopted this name during early site culture. It became an inside joke and then official brand terminology — a uniquely Reddit origin story for a brand color.
Reddit's mascot is Snoo, a gender-neutral alien with an antenna. Snoo appears in Orangered (#FF4500) on the white background. Communities (subreddits) often customize Snoo for their specific community identity.
Reddit's primary color is Reddit Orangered, hex #FF4500 (RGB 255, 69, 0). It is the color used for the logo and the most prominent brand moments.
The secondary color is Reddit Blue, #0079D3, and the accent is Reddit Accent, #FF4500. Together with the primary they make up the three brand colors at the top of this page.
Reddit uses #FFFFFF for backgrounds, #F6F7F8 for surfaces and #EDEFF1 for borders. Text runs #1C1C1C, #7C7C7C and #A5A5A5 from strongest to most muted.
2 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies Reddit's colors consistently when it generates UI.
Make something in the spirit of Reddit
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.