Timberland color palette
FashionTimberland's color identity is defined by its distinctive wheat yellow and deep black, reflecting its rugged, outdoor heritage. The palette is earthy, practical, and consistent across products and digital interfaces.
timberland.comTimberland colors
Click any swatch to copy its hex. Hover for RGB and HSL.
Brand colors
The colors people recognise.- Timberland WheatPrimary212, 160, 55
- Timberland BlackSecondary35, 31, 32
- Timberland GoldAccent178, 138, 58
Surfaces
Page, cards and dividers.- Timberland CreamBackground247, 245, 239
- Timberland WhiteSurface255, 255, 255
- Timberland Light TaupeBorder229, 226, 217
Text
Three tiers of copy.- Timberland BlackText35, 31, 32
- Timberland GraySecondary text107, 107, 107
- Timberland Muted GrayMuted text167, 167, 167
Semantic
Feedback and state colors.- Timberland Forest GreenSuccess78, 107, 58
- Timberland Warning OrangeWarning232, 156, 62
- Timberland Error RedError185, 74, 72
- Timberland BlueInfo61, 110, 140
Use Timberland's colors in your project
Pick a format, copy or download. Everything below is generated from the exact hex values above.
timberland-palette-colors.css · Paste into your global stylesheet.
:root {
--info: #3D6E8C;
--error: #B94A48;
--accent: #B28A3A;
--border: #E5E2D9;
--primary: #D4A037;
--success: #4E6B3A;
--surface: #FFFFFF;
--warning: #E89C3E;
--secondary: #231F20;
--text-muted: #A7A7A7;
--background: #F7F5EF;
--text-primary: #231F20;
--text-secondary: #6B6B6B;
}Contrast and accessibility
Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
15.0:1
Pass
Text on surface
Needs 4.5:1 for body text
16.3:1
Pass
Secondary text on background
Needs 4.5:1 for body text
4.9:1
Pass
Secondary text on surface
Needs 4.5:1 for body text
5.3:1
Pass
Muted text on background
Needs 3:1 for large text
2.2:1
Fail
Muted text on surface
Needs 3:1 for large text
2.4:1
Fail
Timberland background, border and text colors
The quiet part of the Timberland palette: page background, card surfaces, dividers and the three text tones that sit on them. Click a value to copy it.
- Timberland CreamBackground
- HEX
- RGB
- HSL
- Timberland WhiteSurface
- HEX
- RGB
- HSL
- Timberland Light TaupeBorder
- HEX
- RGB
- HSL
- Timberland BlackText
- HEX
- RGB
- HSL
- Timberland GraySecondary text
- HEX
- RGB
- HSL
- Timberland Muted GrayMuted text
- HEX
- RGB
- HSL
About Timberland's colors
Timberland’s palette is rooted in earthy, natural tones that evoke durability and outdoor adventure. The signature wheat yellow is instantly recognizable and paired with deep black for contrast.
Primary wheat yellow contrasts with black for clarity.
Accent gold and forest green reinforce the outdoors theme.
Cream and taupe neutrals balance bold and muted elements.
Psychology
The wheat yellow suggests warmth, reliability, and approachability, while black adds strength and sophistication. Greens and blues evoke nature and trust.
Evolution
Timberland’s color palette has remained stable for decades, with the wheat yellow and black forming the core identity. Minor adjustments have been made to supporting neutrals for digital clarity.
Where Timberland uses each color
- Primary
Used in the Timberland logo, boot products, and key call-to-action buttons.
- Secondary
Appears in navigation bars, text, and product packaging.
- Accent
Highlights details on products and promotional banners.
- Backgrounds
Cream and white backgrounds are used on the website and product displays.
- Text
Black and gray tones are used for primary and secondary text across digital and print.
- Semantic
Forest green, orange, red, and blue are used for status indicators, alerts, and informational UI elements.
Timberland color questions
Hex codes, RGB values, neutrals and how to use the palette.
The official Timberland brand color is 'Timberland Wheat' with hex code #D4A037.
The RGB value for Timberland Wheat (#D4A037) is (212, 160, 55). For CMYK, it is approximately (0, 25, 74, 17).
Timberland uses 'Timberland Gray' (#6B6B6B) and 'Timberland Muted Gray' (#A7A7A7) for text, with 'Timberland Light Taupe' (#E5E2D9) as a border and neutral background.
Primary and secondary colors should be used for brand recognition in logos and navigation, while accents and neutrals support UI clarity. Always use the exact hex codes for consistency: e.g., #D4A037 for primary and #231F20 for secondary.
The secondary color is Timberland Black, #231F20, and the accent is Timberland Gold, #B28A3A. Together with the primary they make up the three brand colors at the top of this page.
4 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies Timberland's colors consistently when it generates UI.
Make something in the spirit of Timberland
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.