WHOOP's color identity is centered around a distinctive green paired with deep black and neutral grays, reflecting its focus on performance and data-driven insights. The palette is minimal, modern, and optimized for clarity in digital interfaces.
whoop.comClick any swatch to copy its hex. Hover for RGB and HSL.
Pick a format, copy or download. Everything below is generated from the exact hex values above.
:root {
--info: #0099FF;
--error: #FF3B30;
--accent: #00B37C;
--border: #313131;
--primary: #00E599;
--success: #00E599;
--surface: #232323;
--warning: #FFD600;
--secondary: #111111;
--text-muted: #6A6A6A;
--background: #181818;
--text-primary: #FFFFFF;
--text-secondary: #B3B3B3;
}Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
17.8:1
Pass
Text on surface
Needs 4.5:1 for body text
15.7:1
Pass
Secondary text on background
Needs 4.5:1 for body text
8.5:1
Pass
Secondary text on surface
Needs 4.5:1 for body text
7.5:1
Pass
Muted text on background
Needs 3:1 for large text
3.3:1
Pass
Muted text on surface
Needs 3:1 for large text
2.9:1
Fail
WHOOP runs a dark interface, so these grays carry the layout: background, sidebar surfaces, dividers and three tiers of text. Click a value to copy it.
WHOOP's palette uses a vibrant green to signal energy and health, contrasted with deep blacks and grays for a data-driven, high-tech feel. The minimal use of color ensures clarity and focus on key metrics.
Primary green is used for highlights and calls to action.
Dark neutrals dominate backgrounds and surfaces.
Accent colors are reserved for semantic feedback and status.
Green conveys vitality, growth, and optimal performance, aligning with WHOOP's fitness focus. Black and gray tones communicate seriousness, precision, and reliability.
WHOOP's palette has remained consistent since its inception, with the green and black combination becoming a recognizable signature. Minor adjustments to gray values have improved accessibility and contrast.
WHOOP Green is used for primary buttons, highlights, and key metrics in the app.
WHOOP Black is the main color for navigation bars, app backgrounds, and packaging.
WHOOP Deep Green is used for hover states, secondary actions, and subtle highlights.
WHOOP Charcoal and Surface Gray are used for app screens, dashboards, and device UI.
WHOOP White and Light Gray are used for primary and secondary text, ensuring legibility on dark backgrounds.
Success, warning, error, and info colors are used for status indicators, notifications, and feedback messages.
Hex codes, RGB values, neutrals and how to use the palette.
The official WHOOP brand color is WHOOP Green, hex code #00E599.
WHOOP Green (#00E599) in RGB is (0, 229, 153); in CMYK it is (100, 0, 33, 10).
WHOOP uses deep neutrals like WHOOP Black (#111111), Charcoal (#181818), and Surface Gray (#232323) throughout its UI for backgrounds and surfaces.
Use WHOOP Green (#00E599) for primary actions and highlights, with dark neutrals for backgrounds and surfaces. Semantic colors are reserved for status and feedback elements.
The secondary color is WHOOP Black, #111111, and the accent is WHOOP Deep Green, #00B37C. Together with the primary they make up the three brand colors at the top of this page.
5 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies WHOOP's colors consistently when it generates UI.
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.
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