Michael Kors' brand color identity is defined by a refined, minimalist palette dominated by black, white, and gold, reflecting its luxury fashion positioning. The palette is stable and consistently used across digital and physical touchpoints.
michaelkors.comClick any swatch to copy its hex. Hover for RGB and HSL.
Pick a format, copy or download. Everything below is generated from the exact hex values above.
:root {
--info: #5A8DBE;
--error: #D94F4F;
--accent: #BFA16B;
--border: #E5E5E5;
--primary: #000000;
--success: #4BAA7B;
--surface: #F5F5F5;
--warning: #E5B85C;
--secondary: #FFFFFF;
--text-muted: #999999;
--background: #FFFFFF;
--text-primary: #000000;
--text-secondary: #666666;
}Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
21.0:1
Pass
Text on surface
Needs 4.5:1 for body text
19.3:1
Pass
Secondary text on background
Needs 4.5:1 for body text
5.7:1
Pass
Secondary text on surface
Needs 4.5:1 for body text
5.3:1
Pass
Muted text on background
Needs 3:1 for large text
2.8:1
Fail
Muted text on surface
Needs 3:1 for large text
2.6:1
Fail
The quiet part of the Michael Kors palette: page background, card surfaces, dividers and the three text tones that sit on them. Click a value to copy it.
Michael Kors uses a monochromatic palette with gold accents to convey luxury, timelessness, and sophistication. The palette relies on strong contrast and minimalism for clarity and elegance.
Black and white provide high contrast for readability.
Gold accentuates key elements and signals luxury.
Grays are used for UI structure and subtlety.
Black and white evoke classic sophistication and a sense of exclusivity. Gold communicates prestige and high value, reinforcing the brand's luxury image.
The Michael Kors palette has remained consistent, with black, white, and gold as core colors since the brand's inception. Minor adjustments to gray tones have occurred for digital clarity, but the overall scheme is stable.
Used for logo, navigation bar backgrounds, and primary text.
Employed as background color and for negative space throughout the website and packaging.
Applied to call-to-action buttons, product highlights, and metallic finishes on packaging.
White and light gray are used for page backgrounds and product cards.
Black is used for primary text, with medium and muted grays for secondary and tertiary information.
Green, gold, red, and blue are reserved for status messages and alerts in the digital UI.
Hex codes, RGB values, neutrals and how to use the palette.
The primary Michael Kors brand color is black, with the official hex code #000000.
Michael Kors Black is #000000, which is RGB(0,0,0) and CMYK(0,0,0,100).
Michael Kors uses several grays in its UI: Light Gray (#F5F5F5), Pale Gray (#E5E5E5), Medium Gray (#666666), and Muted Gray (#999999).
Black and white should dominate layouts, with gold used sparingly for emphasis and grays for structure. Accent and semantic colors are reserved for interactive and status elements.
The secondary color is Michael Kors White, #FFFFFF, and the accent is Michael Kors Gold, #BFA16B. Together with the primary they make up the three brand colors at the top of this page.
4 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies Michael Kors's colors consistently when it generates UI.
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.
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