Singapore Airlines color palette
TravelSingapore Airlines' color identity is defined by its signature warm gold and deep blue, reflecting luxury and trust. The palette is consistent across digital and physical touchpoints, emphasizing elegance and professionalism.
singaporeair.comSingapore Airlines colors
Click any swatch to copy its hex. Hover for RGB and HSL.
Brand colors
The colors people recognise.- SIA Signature GoldPrimary249, 159, 28
- SIA Midnight BlueSecondary7, 33, 70
- SIA WhiteAccent255, 255, 255
Surfaces
Page, cards and dividers.- SIA Light GreyBackground246, 247, 248
- SIA Surface GreySurface229, 231, 235
- SIA Border GreyBorder201, 204, 209
Text
Three tiers of copy.- SIA Text BlueText7, 33, 70
- SIA Secondary GreySecondary text74, 74, 74
- SIA Muted GreyMuted text123, 123, 123
Semantic
Feedback and state colors.- SIA Success GreenSuccess60, 179, 113
- SIA Warning AmberWarning255, 179, 0
- SIA Error RedError215, 38, 49
- SIA Info BlueInfo25, 118, 210
Use Singapore Airlines's colors in your project
Pick a format, copy or download. Everything below is generated from the exact hex values above.
singapore-airlines-palette-colors.css · Paste into your global stylesheet.
:root {
--info: #1976D2;
--error: #D72631;
--accent: #FFFFFF;
--border: #C9CCD1;
--primary: #F99F1C;
--success: #3CB371;
--surface: #E5E7EB;
--warning: #FFB300;
--secondary: #072146;
--text-muted: #7B7B7B;
--background: #F6F7F8;
--text-primary: #072146;
--text-secondary: #4A4A4A;
}Contrast and accessibility
Every text tone tested against every surface, per WCAG 2.1.
Text on background
Needs 4.5:1 for body text
14.9:1
Pass
Text on surface
Needs 4.5:1 for body text
12.9:1
Pass
Secondary text on background
Needs 4.5:1 for body text
8.3:1
Pass
Secondary text on surface
Needs 4.5:1 for body text
7.2:1
Pass
Muted text on background
Needs 3:1 for large text
3.9:1
Pass
Muted text on surface
Needs 3:1 for large text
3.4:1
Pass
Singapore Airlines background, border and text colors
The quiet part of the Singapore Airlines palette: page background, card surfaces, dividers and the three text tones that sit on them. Click a value to copy it.
- SIA Light GreyBackground
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- SIA Surface GreySurface
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- SIA Border GreyBorder
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- SIA Text BlueText
- HEX
- RGB
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- SIA Secondary GreySecondary text
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- RGB
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- SIA Muted GreyMuted text
- HEX
- RGB
- HSL
About Singapore Airlines's colors
Singapore Airlines uses a palette anchored by gold and blue to evoke luxury, reliability, and warmth. The supporting neutrals ensure clarity and accessibility in digital and print applications.
Primary gold contrasts with deep blue for brand recognition.
Neutrals support readability and clean layouts.
Accent white provides balance and space.
Psychology
Gold conveys prestige, warmth, and excellence, while blue represents trust and professionalism. The palette is designed to instill confidence and a sense of comfort in travelers.
Evolution
The core gold and blue colors have remained stable since the airline's inception, reinforcing brand consistency. Minor adjustments to neutral tones have been made for digital accessibility.
Where Singapore Airlines uses each color
- Primary
Used in the logo, navigation bars, and primary call-to-action buttons.
- Secondary
Appears in headers, footers, and as a background for key sections.
- Accent
Used for highlights, icons, and to provide contrast against darker elements.
- Backgrounds
Light grey backgrounds are used for content areas and forms.
- Text
Deep blue is used for primary text, with greys for secondary and muted text.
- Semantic
Green, amber, red, and info blue are used for status messages and alerts.
Singapore Airlines color questions
Hex codes, RGB values, neutrals and how to use the palette.
The official primary color of Singapore Airlines is #F99F1C, known as SIA Signature Gold. This color is used prominently in the logo and key brand elements.
The RGB value for #F99F1C is (249, 159, 28), and the approximate CMYK is (0, 36, 89, 2). Always use the hex #F99F1C for digital applications.
Singapore Airlines uses SIA Light Grey (#F6F7F8), SIA Surface Grey (#E5E7EB), and SIA Border Grey (#C9CCD1) for backgrounds, surfaces, and borders. These ensure a clean, accessible interface.
Always use SIA Signature Gold (#F99F1C) for primary actions and branding, with SIA Midnight Blue (#072146) for secondary elements and text. Neutrals and semantic colors should support usability and accessibility.
The secondary color is SIA Midnight Blue, #072146, and the accent is SIA White, #FFFFFF. Together with the primary they make up the three brand colors at the top of this page.
6 of 6 text and background pairings meet WCAG 2.1 AA contrast. The contrast section above shows every pairing with its exact ratio.
Use the export block on this page. It gives you CSS custom properties, a Tailwind config, W3C design tokens or a shadcn/ui theme built from these exact hex values, with copy and download buttons.
Yes. Export the Claude Code skill, Cursor rules or Codex prompt from the same block. The agent then applies Singapore Airlines's colors consistently when it generates UI.
Make something in the spirit of Singapore Airlines
Start from this palette's mood and get an original 13-color system for your own project, contrast-checked and ready to export.